智能营销增益模型(Uplift Modeling)
相关链接:
智能营销增益模型(Uplift Modeling)的原理与实践 https://blog.csdn.net/jinping_shi/article/details/105583375
uplift model学习笔记 https://www.cnblogs.com/zichun-zeng/p/8330358.html
一文读懂uplift model https://zhuanlan.zhihu.com/p/100821498